Glenrothes, Scotland – July 31, 2024 – The Scottish Darts Association (SDA) is thrilled to announce a landmark 3-year sponsorship agreement with Target, one of the world's leading darts manufacturers. This partnership promises to bring substantial benefits to the SDA, its members, and its tournaments, including the prestigious Scottish Open and the SDA Tour.
Through this collaboration, Target will provide unparalleled support for SDA events, enhancing the overall experience for players and fans alike. Members of the SDA will also enjoy exclusive discounts on Target's high-quality darts equipment, further cementing Target's commitment to fostering the growth and success of darts in Scotland.
Cliff Murray, General Secretary of the Scottish Darts Association, expressed his enthusiasm for the partnership: "We are incredibly excited to join forces with Target, a globally renowned name in darts. This sponsorship will not only elevate the standards of our tournaments but also provide our players and members with exceptional opportunities and resources. The support from Target is a testament to the growth and potential of darts in Scotland, and we are confident that this partnership will lead to significant advancements for everyone involved."
Adam Thompson, Head of Marketing at Target Darts, added: “We at Target are delighted to partner with the SDA. This sponsorship reflects our commitment to enhancing and growing the game at every level. We already support several rising stars in the Scottish game, and through this partnership, we look forward to helping many more.”